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Conversion Rate

Definition: Conversion rate refers to the percentage of website visitors or potential customers who take a desired action, such as making a purchase, filling out a form, or subscribing to a service, out of the total number of visitors or potential customers. Conversion rate is the ratio of desired actions taken by visitors to a…

Customer Acquisition

Definition: Customer acquisition refers to the process of attracting and converting potential customers into paying customers. It involves various strategies and tactics to create awareness, generate interest, and persuade individuals to make a purchase or engage with a business. Importance of Customer Acquisition: Customer acquisition is a critical aspect of business growth. Acquiring new customers…